Wednesday, January 29, 2020

Preston Hall Museum Essay Example for Free

Preston Hall Museum Essay Preston Hall Museum was originally built in 1825 by a solicitor called David Burton Fowler. The museum is situated on the A135, on Yarm Road. In 1828 David Burton Fowler died, and it remained in the Fowler family, until 1882 when his great nephew sold the house for 27,500 to Robert Ropner. The family lived there until the 1920s-30s. During the 1st World War, it was used as a base for safety. Stockton Borough Council bought the house in 1948. In the summer of 1953 the Hall was opened as Stocktons first public museum to commemorate the coronation of H. M. Queen Elizabeth II. The museum was developed later when the service wing was transformed into a Victorian Street of shops with working craftsmen. The museum provides opportunities to visit rooms from the 1880s to 1960s. The museum also offers special displays, events and changing exhibitions. The aims of Preston Hall museum are to provide a service that caters for people; who need educational purposes; interests in the arts; social events e.g. days out and art fairs.  The objectives are the goals set by the businesses; they can be short term, e.g. 1 year, or long term e.g. 5 years. Preston Hall Museum objectives are to provide; educational purposes; better services for schools and people who have interests in the Arts and leisure activities. It also wants to monitor advertisement campaigns. Overall, it wants to provide a better service for the community. The external influences that affect the museum are the opening and closing times. For example, the museum is open on weekdays from 10:00am to 4:30pm. This is a large period of time that students or children are at school and parents are working, meaning that a large part of the target market cant get to the museum, only on school holidays and school visits. Another external influence is the changes in lifestyle, for example a large majority of the younger market have games consoles, e.g. Xbox 360s and Play station 3s, this means that less of the younger market will be interested in the visiting the museum, therefore there will be low profits. Another external influence would be the council and government. Funding from the council and government would mean that the museum could afford to stay open due to the costs for new displays and events and promotional methods. Another of the museum external influence would be the availability of workers, if the museum can find people to work for the museum. Slept analysis  A slept analysis is an internal influence in a business.  Social- The change in lifestyles, for example more people concerned about their physical self and people having games consoles. Other changes in lifestyles could be using the Internet and eating out. Also the pressure groups in the local community e.g. the cleanliness of the museum and an improvement in the service of the museum. A further point would be the competition surrounding the museum, like cinemas, swimming pools and bowling. Legal- Legal influences could be if the museum is complying with laws like employment law. This would mean if the staff at the museum are being treated fairly and equally. Other laws which can be link in with the employment law are: sex discrimination act; males and females should be given the same opportunities in the same job and the disabled at work act; disabled people should have the same chance to work for a business as a person who is not disabled. Legal could often involve trade unions; if a business is treating and providing the staff to an efficient standard, e.g. maternity leave, or legal action will be taken against the business. A further point is the consumer protection law; the museum cant give away any personal details to 3rd parties. The office of fare trading; if the products promoted by a business arent what they claim to be. Economic VAT can affect the museum, so if VAT is added to prices the consumers will have to pay higher prices for the products. Excise duties will affect a business through what profit it makes and the prices of their products. Excise duties are taxes charged on products produced in the country. Corporation tax is a tax on a companys profits- if they are limited companies. Also the latest economic climate (the credit crunch) could mean low profits due to the lack of money people have to spend this means the museum might not be able to pay for labour or there electrical bills, possibly meaning it has to close down of the company. Political A political influence could be British Standards (BSI), BSI is the UKs National Standards body, and was the worlds first standards. BSI certifies products and provides product testing services. This could affect the museum by being recognised as selling and providing efficient products and services, if consumers recognise the museum as being to these standards, this will encourage them to go and visit the museum. Technological Technology could affect the museum through if it can keep up with the advancements in technology, e.g. promotional methods on the internet, booking on the internet and efficient cash registers- so they can maximise their profits and have awareness to consumers.  The task I have been set is important because if Preston Hall Museum does not make enough money to make significant profits, how will the museum be able to pay labour wages, electrical and gas bills, and be able to benefit from having the museum open. If they can increase visitor numbers, this would mean that these problems would not affect the museum. The tasks I have been set are to provide a brief introduction- what are the external influences that affect the hall, to carry out a SLEPT analysis, the target marketing of the Hall: to find out who is Preston Hall Museums target market and how to increase their target market. A further task I have been set is the current marketing mix- to give details on the museums product, place, price and promotion. Other tasks are market research- such as questionnaires, displaying my data clearly and to produce and give an overall marketing plan to try to increase the numbers at the museum. I am going to solve this problem by going through the questionnaires- to see how much consumers know about the museum (through advertising campaigns), how do they feel about the products on offer and are the prices right. Additionally, the consumers could give details on how to improve the museums 4ps. I will also try to solve this problem by putting the 4ps into a SWOT analysis, to see how well the museum is doing overall.

Tuesday, January 21, 2020

computing through the ages :: essays research papers fc

~Computing Through the Ages~ â€Å"That's what's cool about working with computers. They don't argue, they remember everything and they don't drink all your beer,† (Paul Leary). From the Abacus (16th century counting devise) to the laptop, auto computing has always been a desire for us humans. We are lazy, and we like to take the easy way out of problem solving. This is why we pay so much for someone, or something to do the work for us. Hence the computer. We’re going to start with the use of electricity in computing, before then many non electric devises were used, but none capable of what we started using in the 1940’s. But we must remember that no computer ever is better at problem solving then the human brain. The human brain is up to one million times better than our most capable of computers. Ok, back to when the modern computer was taking shape. It was during the war and we needed a place to store information, and a way to do it. Tests were being made on a way to â€Å"keep data†. In 1945 punched paper rolls took the lead. Take a look at image 1-1 and 1-2. This was the most common type of data storage until magnified drums started becoming popular in the early 1950’s. These were large metal cylinders that were magnified in certain spots; this was the first â€Å"digital data† Devise. If it was magnified it was a â€Å"1† and if not, it was a â€Å"0†. This is the computer code (binary code), and it is still used on today’s computers. A. ` 01000001.  Ã‚  Ã‚  Ã‚  Ã‚  B. 01000010.  Ã‚  Ã‚  Ã‚  Ã‚  C. 01000011.   Ã‚  Ã‚  Ã‚  Ã‚  D. 01000100.   Ã‚  Ã‚  Ã‚  Ã‚  E. 01000101.   Ã‚  Ã‚  Ã‚  Ã‚  F. 01000110.   Ã‚  Ã‚  Ã‚  Ã‚  G. 01000111.  Ã‚  Ã‚  Ã‚  Ã‚  H. 01001000. But letters were not used in the common computers until the first â€Å"word processor† which came out in the early 1970’s, this was called –WordStar-.   Ã‚  Ã‚  Ã‚  Ã‚  Earlier in the 60’s computers were reduced in size to where only four people were needed to run it, this was a major breakthrough. Sounds impressive? Not really. But keep in mind; now-a-days computers are one million times faster and more versatile than they were in the early 60’s, literally. When the first computer came out that could add, subtract, multiply and divide. People thought that we had reached the end of inventions; there is nothing more that can be invented. But we say â€Å"wow, it’s just a common calculator† but actually it wasn’t, it was much worse than our common calculators that we can buy at the local dollar store.

Sunday, January 12, 2020

A drama by Arthur Miller Essay

The Crucible is a drama by Arthur Miller wrote in the 1950’s. It tells the tail of a village in America, Salem. This is overcome with mass hysteria witchcraft trials. In the opening scene of the film, Act 1, the director chooses to go straight to one of the main characters, Abigail. She is the center of the group of girls and the scene moves straight to forest where the girls are dancing. There is spooky music playing in the background. They start to chant and partake in the practice of witchcraft. Abigail whispers to Tituba (the servant of Rev. Paris and we then find out later that she want John Proctor to fall in love with her. Abigail picks up the chicken and uses it to put a spell on John. The background is dark and with witchcraft, chanting and music all builds up tension very well. In the original play you do not see the witch craft practiced at the beginning. Instead Author Miller chooses to go stright to a young girl affected by the witch craft Betty (the Rev. Paris daughter) who appears to be in a comma. This is due the girls getting cauter while practicing there witch craft. We find out that Rev. Paris saw the girl in the forest dancing, this called them all to freak out and run around like headless chickens and it scared Betty so much that she was now in a comma. Paris say â€Å"†¦ my daughter and my niece I discovered dancing like heathen in the forest†¦ † Abby denies they were doing witchcraft, she says they where just dancing when her uncle, the Rev. Paris, came along and frightened them Betty fainted. In the play Arthur Miller’s introduction is calm but the film has a spooky, eerie and dramatic feeling. Abby is very dominant over the other girls and has a lot of control over them. She is the main character and one of the oldest so she has the most control over them. She seems to sense the girl’s weakness and uses this to her advantage by making them copy her when she wants. Tituba become more powerful with every one surrounding her listen to her every word of what happened in the forest which make her feel more important and less like a slave. In Act 2 in the pace of the play stat to build up as the sentences become small and I found my self read much quicker which seemed to keep me in suspense building tension. We find out that Abbey has an affair with John Proctor and that his wife knows about this some thing you would not expect from a Nobel man like John. All this seemed to make Abbey a stronger character which may seem odd as Abbey started out as an innocent girl having a bit of fun in the forest. Mary Warren enters the Proctor’s house suddenly. The sight of here make john Proctor furious. It is very dramatic when he grabs her and shakes her and shouts â€Å"I’ll whip you if you do not dare leave this house again. † But the tension drops as Mary Warren goes limp in his grip and claims to be sick. Proctor’s anger is draining and Mary’s staye is emphasized when she give the limp rag doll to Elizabeth Proctor. The tension rises very dramatically when proctor finds the needle in the rag doll.

Saturday, January 4, 2020

Characteristics, Gender, And Class Affected - 907 Words

I. Problem and Its Characteristics, Gender, and Class Affected Demographic patterns across the globe are changing, and older people constitute a growing proportion of the population. Although many older adults enjoy well-being and satisfaction in later years, some experience psychiatric and mental health difficulties. A topic of particular significance to professionals working with older adults, both Veteran and non-Veteran, is the understanding, assessment, and treatment of posttraumatic stress, as posttraumatic stress symptoms can emerge or re-emerge late in life (National Center for PTSD, n.d.). In the general population, approximately 70% to 90% of adults aged 65 and up have been exposed to at least one potentially traumatic event during their lifetime (2). Gender differences exist in regard to trauma exposure. Based on a community sample of older adults, about 70% of older men reported lifetime exposure to trauma; older women reported a lower rate, around 41% (3). 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